News

December 11, 2023

Houston Auto Market News Q4 – 2023

In 2023, the Houston auto market showcased resilience and growth, marking it as the 4th best year in new vehicle sales since tracking began, with an impressive 356,437 vehicles sold. As we navigate the intricacies of the market, the report below offers insights into retail market share dynamics, average sales prices, and vehicle sales […]
October 31, 2023

Marshall Center for Advanced Careers Triumphs as Winners of the Houston Student Automotive Tech Competition

In an exhilarating showcase of automotive talent, the Marshall Center for Advanced Careers of Alief ISD has emerged victorious as the winners of the highly competitive Student Automotive Tech Competition, earning the honor of representing their school at the North Texas Automobile Dealers Auto Tech Competition 2023 at Texas Motor Speedway in Fort Worth […]
September 26, 2023

Houston Auto Market News Q2 – 2023

Q2- 2023 Total & Retail Sales in Houston Were Up Compared To Q1-2023 & Q2-2022. InfoNation says, “After a roaring first quarter in 2023, the vehicle market in Houston looks to be settling…somewhat. Total sales are still red hot for Q2, buoyed by strong fleet sales. Average Retail Price has cooled a bit after […]
May 22, 2023

Auto Audiences Are More Engaged with Multiscreen TV

Brittany Bastian, Sr. Measurement & Insights Analyst at Effectv Multiscreen TV is an effective tool for engaging audiences, building brand awareness, and increasing customer lifetime value. A recent study called TV Makes Memories shows that respondents found automotive ads to be 44% more relevant and were 31% more engaged when viewed on multiscreen TV. […]
May 22, 2023

Associate Member Spotlight

Trade and Upgrade to the Healthcare of the Future. Imagine360 is the first fully integrated health plan solution offering significant savings through innovative and market-competitive price protection. We cater to the auto industry’s unique needs and work with dealerships nationwide to help them save money and provider better healthcare for their employees. Imagine360 offers […]
May 3, 2023

Houston Auto Market News Q2 – 2023

Q2- 2023 Total & Retail Sales in Houston Were Up Compared To Q4-2022 & Q1-2023. InfoNation says, “The roaring 20’s have arrived!” Not since Q3-2015 have total vehicle sales for the Houston region been stronger. The Houston region even outsold national sales during the last three years and finally, national sales are also on […]
February 14, 2023

Associate Member Spotlight

The PEA Group PEA Group is an award-winning, multidisciplinary site design firm offering a full roster of services to assist our partners and clients through the site design process. Since 1947, our engineers, landscape architects, land surveyors, and consultants have been providing creative site design solutions for various projects, from education and commercial to […]
February 14, 2023

Hope Springs Eternal

By. Joe Chastang, HADA Chairman It’s been a decade since I first served as HADA Chairman, and a lot has changed since then. But what hasn’t changed is the high honor to serve one of the best, most effective dealer associations in the county. Thank you. As I take the reins, we are coming […]